By: Ed Markiewicz
Council of Greensburg, PA
Achieving and maintaining profitability in our Thrift Stores requires implementing standard operational procedures consistently. Without a doubt having the right people, establishing effective intake processing and pricing procedures as well as a color rotation system, and utilizing the data from the Point of Sale system to analyze and implement the necessary changes are the basic requirements for a successful operation. But skillful merchandising can dramatically add to the bottom line and create a welcoming atmosphere for you customers.
How can this easily be achieved? Create a visual team with a creative spirit. Visual merchandising, unexpected pairings, thoughtful details, and repetition attract the eye. Using flexible space for events and seasonal items, a fresh look or display, and creating a rhythm to the store by placing visual elements that guide customer flow through the store are essential. Clever color placement as well as themed settings draw customer attention, and create a warm uniform effect.
Tell a story high on the walls to draw customer’s eyes to featured items. Use mannequins in a unique eye catching display not merely to display clothes. Be sure to showcase items specific to the area and use a simple signage system that often times is the most effective. It can lead to excitement and additional income opportunities, while capturing data at a granular level for deeper insights into the business.
Customers who believe in the mission of the store and enjoy shopping at the SVdP store can share the store’s presence within their own circle of influence: family, friends, and loved ones. Additional visibility for the store is always great!
Loyalty cards allow your store to capture customer data points, which can be leveraged into marketing opportunities. Ask yourself, how can we stay in contact with customers and make decisions on marketing and advertising campaigns?
From the data points captured through loyalty cards, stores can send out email blasts or text blasts, to the customer base for any special sales or promotions. Customer retention is much cheaper than customer acquisition!
Connect with a Region Rep to learn more about what is happening in your area – the list of committee members can be found under the Resources drop down at https://www.svdpusa-thriftstore.org/.
Many people have asked when SVdP’s National Council will join Instagram.
Well, the wait is over! SVdPUSA’s Instagram is LIVE!
We are so excited to have another Social Media Outlet where we can share the good news of Vincentians across the country and around the world dedicating themselves to helping their neighbors in need.
Please follow our Instagram by clicking here to keep up with all things @svdpusa!
My son the 20-something high school teacher and coach challenged me to a 100-yard foot race. I accepted, knowing I would lose, because that’s what dads do. I can pull a hamstring just thinking about running, so I told my wife to go to the finish line and get the oxygen ready. We took our starting positions, and I told him I wanted the Lynyrd Skynryd option. While he thought about it I took off, yelling “Gimme three steps!”
He was kind. Sure, he beat me like a drum. I won’t say by how much, but he made me a sandwich before I got to the finish line.
The real win for me was being asked to race. Of course, that’s what us losers say all the time! This time I mean it. When we have a chance to participate in anything with someone younger, related or not, it’s a good thing.
Our country recently has elevated its thought and language about diversity and inclusion. One area we forget about too often is the diversity that comes with age, and how important it is to reach across age groups in all directions to find different skill sets and certainly different perspectives.
It’s not as hard as we think. In our respective lives, we have the commonalities of careers, relationships and parenthood, to name just a few. These may not always be comfortable to discuss at first, so we can consider others. Sports, for example. Every generation loves or hates Tom Brady or the Yankees. I find it easy to talk about Marvel movies with young friends. They know the characters mostly from the films, while I read the original plotlines years ago from the comics. This leads to passionate conversations of absolutely nothing of consequence! Unless we consider friendship a consequence, that is.
At the recent Young Catholic Professionals annual conference, I was the oldest Vincentian present by at least 30 years. I was energized by the enthusiasm of our younger members for their faith, our Society’s impact on their lives, and their evangelizing spirit in discussing our works with others. If this is the future of the Society, we are in good hands and hearts.
A lot of younger adults think differently about volunteerism than older generations. They aren’t able to commit to the same number of service hours, at least not as performed in weekly meetings over years. They tend to prefer service commitments made one day at a time. If the service was fulfilling for them, they do it again. Their friendships and volunteer service mirror their careers; they tend to be portable. What’s more lasting, fortunately, are their marriage and family vocations, and faith. All need to be nourished.
What an opportunity this presents for all of us “seasoned” Vincentians. Most of us have younger relatives, whom we can ask to join us. We may also have “Church friends” and other relationships with younger adults in our lives. They have been watching you, learning about what you consider to be important and the examples you provide – whether you know it or not. That’s how all of us grow into adulthood in every generation; by learning from the ones who have already travelled our roads.
Please don’t assume that because they are young they aren’t ready to get closer to God, or that they don’t want to serve the poor. The exact opposite may be true! In fact, a younger person with a good introduction to a concept, person or experience often becomes a lifelong believer! Why else would anyone still be a Cubs fan?
If we wait to recruit someone when they retire from their careers, all those past relationships and good experiences preempt a bit the ability to create new ones. Let’s work across generations to find new ways to serve, and new ways to communicate and share our faith that work for younger adults. Let’s work together to create and fan a spark, even if it doesn’t burn brightly right away.
We can show how every song the younger music fans listen to started with traditions laid down by Chuck Berry or the Beatles. In turn we can appreciate that some things are entirely new! We can argue who is better, Babe Ruth or Shohei Ohtani, Bill Russell or LeBron James. The answers don’t matter, really. What counts is the dialogue and the friendships that result.
Yours in Christ,
Dave Barringer
CEO
“But, you say, how can we draw youth to us? We call them eagerly, and no one comes.” So said the President General of the Society of St. Vincent de Paul in a Circular Letter. It is an ironic problem for the Society to face, the challenge of recruiting more youth members to join an organization that was founded by 19 and 20 year-olds.
It is an inexorable reality of human life that we all grow older, even if we are Members of the Society of St. Vincent de Paul. The founders themselves remained Members for the rest of their lives, long after graduating from the Sorbonne. The photos we have are of white-haired men, not college students.
We always recognize and celebrate longtime Vincentians at our General Assemblies, as we should. Their example of dedication is inspiring. Lest we forget, though, the longest-serving among us, like the founders, began in their youth!
Ours is still – or should be – a Society for young Members. Indeed, our Rule calls on “Members of all ages” to “strive to preserve the spirit of youth”. [Rule, Part I, 3.5] Doing this does not mean trying to listen to the latest music, learn the latest slang, or pass ourselves off as young. After all, the first Conference, despite its youth, was quite out of step with its own times and fads, but in touch with something more radical, something more disruptive, something deeper, something greater, something…younger.
The young seek what we all seek, because all of us, young and old, have God’s word written on our hearts. As a young Frédéric Ozanam put it, the young have felt “the hunger for truth crying out” but have been left empty by “the barren philosophy of the modern Apostles” in which they “have not found food for [their] souls.”
“The religion of your forefathers appears before you today,” he continued. “do not turn away, for it is generous. It also, like you, is young. It does not grow old with the world. Ever renewing itself, it keeps pace with progress, and it alone can lead to perfection.” [Baunard, 20]
It is not enough, then, to “call them eagerly”, unless we also “welcome young Members into all Conferences.” [Rule, Part I, 3.7] Their youthful enthusiasm revitalizes the older Members, while the timeless experience of serving the poor deepens the spirituality of the young.
That Circular Letter was not written by the current President-General – although it could have been. It was written by Adolphe Baudon in 1851. It turns out that seeking young members is not only an ironic challenge for the Society – it is an old one.
Contemplate
How can I truly be more welcoming to young Members?
Recommended Reading
A New Century Dawns (especially Chapter 10: A Saint for the Campus)
With 100,000 Vincentians across the United States and nearly 800,000 around the world, the Society of St. Vincent de Paul provides person-to-person service to those who are needy and suffering. Read some of their stories here:
INTERNATIONAL
- AUSTRALIA: Have you heard? Vinnies Winter Appeal
- AUSTRALIA: ACT community agencies struggle to keep asylum seekers from homelessness
- CANADA: Improved public transit proposed as a way to help address food insecurity as fuel prices rise
- NEW ZEALAND: Foodbank demand ‘steady’
- UNITED KINGDOM: St. Vincent Looking To Create Homeless Triage Center
NATIONAL
- CALDWELL, ID: Pay It Forward: Helping people transition from prison
- CINCINNATI, OH: Celebration of Service Raises $576,000 for Homelessness Prevention in Cincinnati
- EUGENE, OR: Low-income housing projects awarded over $1 million in funds by Eugene City Council
- OMAHA, NE: Inflation taking toll on Omaha food pantry
- PALM BAY, FL: Dignity Bus with 16 beds unveiled as ‘shelter on wheels’ for Palm Bay homeless people
- PHOENIX, AZ: Phoenix opens new shelter for people experiencing homelessness
- PORTLAND, OR: St. Vincent de Paul Soup Kitchen in Portland to reopen for daily hot meals on June 6
- ST. PETERSBURG, FL: Non-profits team up to help homeless and build affordable housing units
Help us share the good news of the good work being done in your local Conference or Council! Email us at info@svdpusa.org with the subject line Good News.
Monday, May 23:
Tuesday, May 24:
Wednesday, May 25:
Thursday, May 26:
Friday, May 27:
It is difficult for us to process the recurring news about mass shootings whether we try to do so as Americans, Catholics, or as family members. As Vincentians, however, perhaps we can add constructively to the conversation and to the question of “What can we do?”
This column won’t address the Second Amendment or gun control issues. Rather, as Vincentians we focus our prayers and services on people. What do we know, and what can we do?
We know that poor health (physical, and especially mental), leads to unhealthy situations including marriage challenges, rage issues, workplace violence, and child abuse. Many of us act differently when we are in pain, even if from a simple headache. Chronic pain often leads to worse choices and outcomes. Some pain leads to depression, hopelessness, and “acting out” in many forms. In our work with families, we can see more readily than most how deficiencies of income, health, medicine, and general medical care intersect, often in potentially dangerous ways. We know that some of our friends in need must make a choice between buying food or medicine. And since food is often for one’s entire family, food wins. If the medicine is for a mental or psychological condition that may not even manifest in physical pain, it can be an easier if more dangerous choice.
Some of our Councils have started free and least-cost pharmacies to help. With such support, a person in need has more money available for other basic needs. Some folks can’t even afford a doctor visit co-pay, so anything we can do is helpful in daily-life terms. Other nonprofits have initiated a prescription program in concert with their returning citizens work, wherein someone gets diagnosed and prescribed a mail order medicine before prison release and it carries forward when they are home. Imagine the mental health issues alone that are avoided with this program for a vulnerable returning citizen!
We look at not only emergency needs but also systemic change solutions for our neighbors in need to mitigate or even exit their poverty situation. We may need a more strategic look at how mental health services, medicines assistance, and general healthcare intersect with other poverty challenges. Vincentians don’t need to be the medical providers, but we can help organize the dollars, transportation, and scheduling and/or arranging the visits needed. All of this will require collaboration with public health offices, healthcare providers, funders, pharmacies, and other important players. We are pretty good at this in other areas of our work, notably food pantries and utility payments. Consider this another stream of basic needs we can contribute toward for those we serve.
We won’t know if helping someone manage their money to afford both healthcare and proper nutrition will result in positive societal outcomes. What we already know is that any help we can provide against the root causes of poverty is good help, and that no act of charity is foreign to the Society of St. Vincent de Paul.
Even in such pain and tragedy as the national news brings us all too often, God is trying to tell us something. Those we serve have more than financial needs. Our Home Visits provide social interactions which, even by themselves, support mental health by having trusted friends to talk to in difficult times. We have such a unique perspective of being with people and families in need where they live. While we are not trained to diagnose, we can observe and listen, and then make services connections and offers to help with healthcare costs.
In our Council and Conference meetings, let’s broaden our discussion about how to help our neighbors and explore how we might support, and even lead, community health access and supports. In discernment and prayer, let’s partner as needed to do more. If needed services already exist in our community, we can at least advertise and refer.
All of this may never save one single life from a senseless shooting. Yet how many more shall we learn about before we ask if there is something, anything, we can do as Vincentians to help prevent this?
Yours in Christ,
Dave Barringer
CEO
“My kingdom does not belong to this world,” Christ said to Pilate, when asked if He was “King of the Jews”. Indeed, He went on to explain, if it were, there would be armies of angels fighting to free Him from His earthly captivity. In this, Christ modeled for us what St. Vincent de Paul often called “holy indifference” – a detachment from worldly suffering and reward in order that we might better discern God’s will.
Before His passion, Christ had already explained that we must “seek first the kingdom,” that same kingdom which is not of this world. We must, like the birds who neither reap nor sow, like the grass that neither works nor spins, let each day’s troubles be enough for the day. In short, He calls us to trust in providence.
Where does this leave our neighbors in need? Does trust in providence mean that they are on their own, or that we need not “give them the necessities of the body”? On the contrary, Bl. Frédéric once cautioned that we must not let our detachment turn into discouragement from our duties! This, he said, was ”the whole secret and the whole difficulty of the Christian life.” [Baunard, 423]
While we constantly seek to discern God’s will in different circumstances, we already know that “the same authority which tells us that we shall always have the poor amongst us is the same that commands us to do all we can to ensure that there may cease to be any.” [O’Meara, 230] For the poor, it is we who are called to be God’s instruments, providing for their needs as best we can, and by this work, reminding them of God’s love and their hope.
Detachment, indifference, or unrestricted readiness is not an excuse to neglect our works of charity but instead is the necessary condition to pursue them tirelessly and selflessly; to love our neighbor as ourselves for the love of God. As we remind ourselves on each home visit, it is Christ we serve in the person of the neighbor; the same Christ who sent us, the same Christ who awaits us.
“We must think,” Bl. Frédéric said, “as if we were to quit the earth tomorrow, and we must work as if we were never to leave it.” [Baunard, 423]
Contemplate
How can I better offer up my own rewards and my own suffering to God?
Recommended Reading
With 100,000 Vincentians across the United States and nearly 800,000 around the world, the Society of St. Vincent de Paul provides person-to-person service to those who are needy and suffering. Read some of their stories here:
INTERNATIONAL
NATIONAL
- DALLAS, TX: Free Pharmacy in Dallas Celebrates Major Milestone
- FON DU LAC, WI: New shelter in Fond du Lac aims to bring families hope
- MADISON, WI: St. Vincent de Paul hosts Care Café to fight poverty
- PHOENIX, AZ: Phoenix, Maricopa County partner to open heat relief shelter
- SAN RAFAEL, CA: St. Vincent de Paul Society in San Rafael gets new base
- SIERRA VISTA, AZ: St. Vincent de Paul receives milestone food donations thanks to letter carriers
Help us share the good news of the good work being done in your local Conference or Council! Email us at info@svdpusa.org with the subject line Good News.